Hertz Partners with Tourico Holidays

Hertz Partners with Tourico Holidays

Hertz Partners with Tourico Holidays.
Leader in wholesale travel, & world’s largest car rental company announced new partnership.

ORLANDO, FL (USA) – October 24, 2013 – Tourico Holidays, the innovation leader in wholesale travel, and Hertz (NYSE:HTZ), the world’s largest general use car rental company, today announced a new partnership that provides Tourico clients with access to Hertz rental cars. The partnership is part of Tourico’s global expansion plans and solidifies its status as an all-inclusive provider for international tour operators and travel companies. This announcement comes just weeks after Tourico Holidays announced its plans to become a market leader in the vacation home and apartment rental travel markets.

“Hertz is pleased to partner with Tourico Holidays,” commented Hertz Executive Vice President, Sales & Marketing Bob Stuart. “Well known for its innovative and technology based approach, Tourico Holidays is extremely committed to its travel partners. We’re confident, moving forward together; Hertz will be able to provide Tourico’s clients with the fastest, easiest and most valued car rental experience.”

45% of business travelers and 30% of holidaymakers book a rental car to get from point A to point B once they have reached their destination (Google Travel Study 2012). Through cooperation with car rental companies, Tourico Holidays is able to provide its clients with competitive pricing and a comprehensive selection of rental brands and car models. In addition to adding Hertz to its Direct Connect Program, Tourico launched a new car rental user interface on touricoholidays.com improving usability and providing more information to agents.

“The advantage for our network of 4,500 clients across 100 countries is that they have access to Hertz’s worldwide network and the most varied fleet in the industry,” said Tourico Holidays’ CMO & EVP of Global Sales, Chris Keller. “Our partners can book last-minute and also have access to special offers available directly through Hertz. Never before has our inventory of rental cars been so lucrative for our clients, especially over the XML connectivity.”

Tourico Holiday’s full range of products, including cars, can also be accessed via TouricoHolidays.com, White Label Technology and XML, including 36,000 hotels, 15,000 vacation homes and apartments, and 10,000 activities and transfers, cruise and air.

About Tourico Holidays

Tourico Holidays (www.touricoholidays.com), a subsidiary of Travel Holdings, Inc., is a leading global travel distribution company that contracts directly with travel providers, such as hotels, cruise lines, attractions, ground transportation, and more. Tourico Holidays works on a high-volume, wholesale model to broker this inventory to over 4,500 clients in 100 countries using proprietary technology.

About Hertz

Hertz operates its car rental business through the Hertz, Dollar and Thrifty brands from approximately 10,400 corporate, licensee and franchisee locations in North America, Europe, Latin America, Asia, Australia, Africa, the Middle East and New Zealand. Hertz is the largest worldwide airport general use car rental brand, operating from approximately 8,800 corporate and licensee locations in approximately 150 countries. Hertz is the number one airport car rental brand in the U.S. and at 111 major airports in Europe. Dollar and Thrifty have approximately 1,580 corporate and franchisee locations in approximately 80 countries. Hertz is an inaugural member of Travel + Leisure’s World’s Best Awards Hall of Fame and was recently named, for the thirteenth time, by the magazine’s readers as the Best Car Rental Agency. Hertz was also voted the Best Overall Car Rental Company in Zagat’s 2013/14 U.S. Car Rental Survey, earning top honors in 10 additional categories, and the Company swept the global awards for Best Rewards Program and Best Overall Benefits from FlyerTalk.com. Product and services such as Hertz Gold Plus Rewards, NeverLost®, and unique cars and SUVs offered through the Company’s Adrenaline, Prestige and Green Traveler Collections, set Hertz apart from the competition. Additionally, Hertz owns the vehicle leasing and fleet management leader Donlen Corporation and operates the Hertz On Demand car sharing business. The Company also owns a leading North American equipment rental business, Hertz Equipment Rental Corporation, which includes Hertz Entertainment Services.


Daniel Barchet
B&B Medien
Email: dbarchet@bundbmedien.de
Office: +49.624.122.679.30

Lauren Volcheff
Vice President of Marketing
Email: lauren@touricoholidays.com
Office: +407.667.8700 x17355

Paula Rivera
Email: privera@hertz.com
Office: +1.201.307.2824

Little White Dress Night.

Little White Dress Night

Little White Dress Night.
ATA News.

Starting Labor Day 2013, and every Monday this fall, Aruba’s hottest bars, restaurants and nightclubs will offer exclusive specials and offers to all visitors donning white.

“Monday nights in Aruba are getting a makeover this fall, and we encourage ladies and men to pack their white clothes and join the party,” said Aruba Tourism Authority (ATA) CEO Ronella Tjin Asjoe-Croes. ‘Little White Dress Night’ is intended to be a more vibrant, Caribbean-inspired take on the ever-popular ‘Little Black Dress Nights,’ and we hope visitors of all ages will get into the spirit and take advantage of the great deals offered by our fantastic island partners.”

“Little White Dress Night” is the newest component of Arubapalooza — the island’s fall extravaganza encompassing countless cultural, culinary, music and fashion-oriented events and festivals.

Visitors may opt to start the night at Palm Beach Plaza in the High Rise hotel area for a weekly “Little White Dress Night” kick-off party at 8 p.m., boasting live music and 45-minute Carnival Show (with dancers in all white, of course), in addition to various dining and shopping options within the mall.

Participating partners include Aruba Marriott Resort & Stellaris Casino (Ruth’s Chris Steakhouse and La Vista), Aqua Grill, Café the Plaza, Cuban’s Cookin’, Fishes & More, Hadicurari, Hyatt Regency Aruba Resort, Spa & Casino (Ruinas Restaurant), Kalin’s Lounge Bar, La Trattoria El Faro Blanco, Local Store, MooMba Beach, Piazza Italia, Radisson Aruba Resort, Casino & Spa (Sunset Grill), Renaissance Aruba Report & Casino (L. G. Smith’s Steak & Chop House and BLUE Bar), Tango Argentine Grill, The Sopranos Piano Bar, Salt & Pepper, Sand Beach Lounge, Señor Frog’s Aruba and South Beach Lounge.

Afterwards, offers range from 2-for-1 drink specials and discounted white wines and sangrias, to signature “little white dresses” and more. Brickell Bay Sand Beach Lounge plays host to “Little White Dress Karaoke Night,” with free shots to singers and enhanced happy hour specials for all guests in white.

Tourico Holidays Put Partners First with Aggressive Expansion Plans.

Tourico Holidays Put Partners First with Aggressive Expansion Plans.

Tourico Holidays Put Partners First with Aggressive Expansion Plans.

Wholesaler Massively Expands Presence & Offering at WTM 2013

London, October 11, 2013 − Global Wholesaler Tourico Holidays, already renowned for their hotel brokering expertise, takes a further major step forward to become a truly global player.

Long known for their innovative and technology based approach, the wholesaler is announcing core changes in structure, product lines and support bases, all centred round client growth and partnership.

Using World Travel Market as their showcase, Tourico Holidays are ramping up their presence by tripling both size and investment, announcing the latest news in the evolution of their product lines and global positioning.

Expanding on their foundation of hotel product, destination development is focused on five core areas to offer a complete portfolio, with vacation homes, activities, car hire, groups and their own “ExclusiveDeals,” heading the list.

Taking risk on committed inventory to supply the “ExclusiveDeals,” has been Tourico Holidays’ successful model from day one, allowing their clients to enjoy aggressive rates and extended availability, to give them an edge in the market.

In the next 12 months, a 600% growth in such deals is planned for North America, backed by an additional $1.5million investment in structure, and major product growth plans already in motion for Europe and Asia throughout 2014.

Both the core “ExclusiveDeals” and other top selling product are now featured in the company’s new “TH Collection”, a magazine style brochure to be launched at WTM.

To enhance distribution, a newly decentralised Sales team is set to grow by 50% by 2014, married with regionally based marketing and technical support roles, to secure the foundation for growth and ensure they meet both the market and client demand.

Similarly, while continuing to offer aggressive commercials, Tourico Holidays is ramping up both service and support, to show greater transparency, a more open door approach and to ease the flow of business.

Already generating huge market interest is their expansion into the holiday homes market, with the goal of offering not just the largest, but a global inventory in the B2B arena. Their specially designed in-house technology means the current 15,000 homes, condo and apartment units worldwide, can be booked as easily as a hotel.

Having built their own “HomesCheckin.com” site to allow online customised check-ins, in the coming months Tourico Holidays will launch “By the Door” booking, to allow partners to book exact units the guest requires. Both these developments will allow them to reach their target of 20,000 units by year end and 35,000+ in 2014.

A $40BN market is also extensively covered and earmarked for more investment, with 10,000 activities available across 900 destinations, all aided by their adapted XML, which boasts a 0% failure rate.

A complete restructure is also underway to reposition Tourico Holidays as a Groups provider. Six senior management roles are currently being sought, and all will be supported by locally based teams in the U.K, China, Italy and France.

The team expansion is being matched by the development of in-house systems, to allow suppliers to bid for groups business and guarantee the best pricing.

Finally, ensuring they are in the driving seat for car hire, Tourico Holidays is building on the current database of 14 car hire brands with direct connects to Sixt, Hertz and by year end Avis, Budget and Dollar/Thrifty.

The core aim of Tourico Holidays is always to maintain their creativity, so more initiatives are in the mix, including complete cruise ship charters, offering their client base exclusive access to customised events throughout the year.

Tourico Holidays invites you to hear more about their evolution at stand GV110.

For further information, please contact:

Kevin Gibson
PR director
Email: keving@hillsbalfour.com
Phone: 0207 367 0916

Jasmine Rushton
PR account manager
Email: jasminer@hillsbalfour.com
Phone: 0207 367 0944

Global Wholesaler Commits to Canada

Tourico Holidays

Global Wholesaler Commits to Canada.
Tourico Holidays Announces Canadian Headquarters and Hiring.

TORONTO, Canada: October 9, 2013 – Tourico Holidays, an innovative leader in wholesale travel, today announced it will open an office in downtown Toronto on November 18 as the base for its Canadian Destination Development and Sales Teams.

Tourico Holidays’ veteran, Matias Elisavetsky, already based in Toronto, will lead the Product Development Team. The company plans to double hotel partnerships from 500 to 1,000 within the next 12 months, growing the region to $35 Million. Elisavetsky is well equipped for this challenge, formerly leading the European Region and growing the destination by 90% over 2 years to $217 Million.

To achieve this aggressive growth, Tourico Holidays is hiring three Product Development Managers to cover the following regions: Ontario, Quebec, British Columbia. The company is also seeking Sales Managers to be responsible for Canadian Tour Operators and travel re-sellers to grow the $17 Million source region by 35%.

“With 27 locations worldwide, Tourico Holidays is committed to expanding globally, and by establishing our first physical presence in Canada we are one step closer to accomplishing our goals,” stated Neil Emerson, EVP of Global Product Development. “As both a destination and a source market, Canada is key to aggressively growing both our business and the business of our partners in 2014.”

Tourico Holidays is actively seeking potential candidates, hotels and tour operators. Individuals interested in joining the Tourico Holidays team should contact careers@touricoholidays.com. Hotels interested in growing their international clientele should contact matias@touricoholidays.com. Tour Operators and other travel wholesalers should contact yenny@touricoholidays.com.

About Tourico Holidays

Tourico Holidays, a subsidiary of Travel Holdings, Inc., is a leading global travel distribution company that contracts directly with travel providers, such as hotel, cruise lines, attractions, ground transportation and more. Tourico Holidays works on a high-volume, wholesale model to broker this inventory to over 4,500 clients in 100 countries using proprietary technology.

Press Contact
Lauren Volcheff
Vice President of Marketing
Email: lauren@touricoholidays.com
Office: +407-667-8700 x17355